Why do views stop on new YouTube videos after a while? If you are noticing whenever you upload a new video on your youtube channel it gets views initially but then views drop and after a while, it stops getting more views. It can happen with long videos or shorts videos. What is the reason behind it? Why can’t you get any views on your YouTube videos? Why did my youtube videos suddenly stop getting views? In this guide I will answer these questions.
People ask that when a video is showing an increase in CTR, Audience retention, and AVD, why it’s not getting more views? Should not such a YouTube video keep getting more views from the audience because in the analytics it’s showing its CTR, AVD, and audience retention are showing an upwards trend? The first few days it gets a lot of views but then views drop drastically.
Consider you upload a video of five minutes to your channel. Viewers will most likely view that video for two minutes. It means the video’s average view duration is two minutes. It can also reflect your channel’s average view duration. In this case, your audience retention rate is around 40%. Let’s say your video CTR is 6%. Now if you upload a new video, viewers will watch that. It will also get some search traffic. Let’s say this video was good and viewers watched it for three minutes. But the video length was five minutes in total. Now when the AVD for a new video is three minutes, its audience retention is 60% in this case. Let’s say CTR of this new video is eight percent. You will see the analytics and see the upward trend in CTR, A/R, and CTR. You would think that’s why this video is not getting more views when it’s showing good metrics.
The reason is, you are looking at only your analytics in your channel dashboard. Your videos are not just competing against each other but also with other videos on the same topic around the world. In your channel analytics, you are looking at the comparison of your videos against your previous videos. When YouTube recommends videos to others, it will not only compare your videos against your videos. Other YouTubers are creating videos on the same topic. Your videos will also be getting compared against other videos on YouTube around the same topic. If other videos from other channels are performing well, around a topic, and performing better than your videos, then YouTube will push their videos more than your videos.
Not just the same topic but related topic matter as well. That is why when you see YouTube recommendations, you see some videos that may not appear to be of the same topic but in fact, those videos are of related topics. One thing that you can do is to decrease the length of your video. Cut those parts from the video that are not interesting or relevant. It will increase AVD and viewer retention. That is why it is said to create videos around popular topics that are more lengthy and more informative or interesting. Bigger videos will get more AVD and viewers will watch bigger length videos more so their AVD will be more than your video. AVD matters. Make viewers watch your videos longer even if it’s less in length. Cut parts from the video that are not necessary.
If you are a new YouTuber, create meaningful, information-packed, small-length videos so that people may watch these videos till the end. This way AVD will increase and your videos will perform well and your channel will get more recommendations from the YouTube algorithm.
There can be several other reasons why the views on a new YouTube video might drop. Here are a few possible explanations:
- The video might not be getting as much exposure as other videos because it is not being recommended by the YouTube algorithm or not being promoted by the channel.
- The video might not be resonating with the audience as much as other videos, leading to fewer views and engagement.
- The video might be getting more views from viewers who are not subscribed to the channel, which can lead to a drop in views on subsequent videos because those viewers are not being notified about new content.
- The video might be getting fewer views because of competition from other videos on the platform. There is a lot of content on YouTube, and it can be difficult for a new video to stand out.
Many potential factors can affect the views on a YouTube video, and it can be helpful to analyze the data and try to understand why the views are dropping. There are also various strategies that you can use to try to increase the views on your videos, such as optimizing the video’s title and thumbnail, promoting the video on social media and other platforms, and engaging with the community.